Headed to RSA Conference 2022?

RSAC is almost here again and it’s where anyone who is anyone will be there networking, learning, and exploring the latest trends and technologies in security. This is your golden ticket to capitalizing on the opportunity to gain a better understanding of the new and innovative cyber technologies and solutions that are out there from some of the best and brightest in the industry.

This year we thought we would identify three top trends that your organization should look out for at RSAC. Which is kind of perfect for this year’s theme of “Transform” because we are at a time in history where a major transformation is occurring due to the pandemic, including an accelerated trend of organizations shifting to the cloud, almost by double. The question is no longer if but instead when for organizations that have not yet begun their cloud journey.

Continue reading to hear what top three trends you should pay attention to when at RSAC!

Digital transformation – the business of going to the cloud

The era of digital transformation is upon us and now is the time where organizations must be innovative and fluid to stay ahead of the competition. In an effort to remain competitive in this rapidly changing environment, organizations need to stay on top of the latest trends in digital transformation by adapting and embracing new technologies, strategies and change. “More than half of Enterprise IT spending in key market segments will shift to the Cloud by 2025”, according to Gartner.

Data democratization and the need for cloud data security

Data democratization is a game changer. It’s allowing organizations to enable and empower the average end user in their workforce to gather and analyze data without requiring outside help. Which means that there are no gatekeepers to create bottlenecks at the gateway of the data. The result of data democratization is making better data-informed decisions and better customer experiences powered by data. Sounds great right? Well, due to a rapid and dynamic release cycle, there is going to be less time to consider, audit, or remediate gaps in data security. The downside risk means that data is seldom deleted or removed, leaving shadow data in its wake which means securing that data is next to impossible. Be sure to tune in and listen for conversations and sessions around this topic.

The future of cloud data security – Cloud Native Tools and Platforms

The mass shift to the cloud has given way to cloud-native applications becoming more prevalent since they are quite literally designed specifically to work on the cloud. These cloud-native applications seek to take advantage of the speed and efficiency of the cloud platform. This brings way to those legacy security tools designed to protect the on-premise applications rearing its ugly head. These legacy tools aren’t going to be enough to protect cloud-based resources, leaving these applications exposed to threats and open to attackers

Cloud security budgets are increasing, with 59% of the surveyed organizations expecting to increase cloud security spending next year. On average, 27% of security budgets are devoted exclusively to cloud security. Time to find out the best ways to protect

Data security at the speed of cloud — accelerate your future.

Interested in continuing the conversation to discuss cloud data security and how you can discover, prioritize, secure and monitor your cloud data? You’re in luck, we are hosting executive briefings during RSA Conference and would love to meet you there. Space is limited, so book your spot today.

Meet us here

Laminar Exec Briefing Suite

Mon June 6, 9:00 am – Tue, Jun 9, 1:00 PM

649 Mission St #500, San Francisco, CA, 94105 (map)

Save Your Spot Today!

If you liked what you saw here, then be sure to share with your co-workers and friends because we want to hear from you! Follow us on Twitter @laminarsec or find us on LinkedIn. Don’t forget to @mention us and #RSCA or #RSAC22 when spreading the word!

Karen Sung

Sr Director of Field & Channel Marketing

Karen is Sr. Director of Field and Channel Marketing at Laminar. In her role, Karen develops and executes innovative demand generation, customer, and partner marketing strategies to support our team in the field and our go-to-market partners.

View all articles by Karen Sung

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